Prompt Detail:
Here is an overview of the job I am applying for General Manager - ANZ, Amazon Ads
Job ID: 2354116 | Amzn Commercial Srvcs Pty Ltd
DESCRIPTION
Amazon Advertising operates at the intersection of eCommerce and advertising, offering a rich array of digital display and search advertising solutions with the goal of helping our customers find and discover anything they want to buy. We help advertisers reach Amazon customers on Amazon.com, across our other owned and operated sites, on other high-quality sites across the web, and on millions of Kindles, tablets, and mobile devices. Reporting into the APAC Regional VP, this leader will be responsible for driving the sales growth of Amazon Advertising in Australia and New Zealand.
Amazon Advertising is seeking a ‘builder’ who will be responsible for developing and executing a bold and innovative vision that delights our advertisers and partners by maximizing the return on their marketing investment and helping them grow their businesses. The organization covers all Amazon Advertising ad products, such as Sponsored Ads, Video and STV, Display, Device Advertising and more. Internally, this role will partner closely across a number of teams, including Amazon Consumer, AWS, Twitch, Product, Creative, Ad Tech, and more. Externally, this individual will represent Amazon with the press and industry bodies, lead joint business plan negotiations, and be an active participant at trade events.
An extensive career as an Executive in the Advertising Industry will make a successful transition as a General Manager of the business with Amazon Advertising. They will be comfortable with ambiguity and will lead and innovate towards the future, defining the vision for the business and investment areas. They will lead the organization to be strategic advisors, providing customer insights that drive measurable business outcomes and growth with clients. They will leverage experience and high-judgment to define organizational strategy, organizational design, processes, tools, and incentives to maximize ROI and accelerate growth. This individual will invent on behalf of customers, drive execution of strategy, ensuring that the organization is consistently delivering measurable results in advertiser satisfaction, YoY revenue growth, renewal rates and other operational quality metrics. This individual will partner closely with Amazon leadership to establish joint goals and strategies.
If you’re interested in joining a rapidly growing team that’s building a unique, innovative business with a relentless focus on the customer, you’ve come to the right place.
Key job responsibilities
Responsibilities include, but are not limited to:
1) Build a high performance, input driven team
• Attract, hire and retain top sales and digital media talent
• Provide strong mentoring and coaching to direct reports and sales representatives
• Elevate skillsets and develop bench strength in the organization
• Determine short and long-range sales revenue plans per property, vertical, account, territory, and Sales AE; annual revenue budgets; tactical action plans
• Create and implement sales programs and tools that increase performance by the sales staff
• Develop relationships with key digital media and marketing executives in Australia.
• Lead the Australia team to promote advertising solution for advertisers and customers.
2) Grow revenue
• Develop account, and agency coverage strategy for Australia market
• Drive strategic relationships with Fortune 500 type clients. Build upon prior success in this area to continue to grow this opportunity.
• Drive the sales management process as well as play a hands-on role in driving sales, generating leads and opening doors for the sales organization.
• Partner with Amazon Retail and Online Ad Product teams on category and product development strategies
• Lead the larger organization of Amazon Advertising for success
• Partner brands and support all advertiser education initiatives that will help their advertising on Amazon.
3) Serve as Amazon’s Advertising Industry Ambassador
• Responsible for overseeing decision making and strategies for LCS Australia team
• Utilize existing client and agency relationships to drive large, long-term deals with top brand advertisers
• Represent Amazon at key industry conferences, trade magazines and other speaking events
• Drive strategic meetings with senior executives to help set program direction and priorities
4) Drive product innovation through thorough understanding and representation of customer and industry trends/needs to ensure Amazon continues to provide a powerful and differentiated value proposition
• Partner with product development to prioritize and build innovative new advertising products to provide a truly better and differentiated advertising business for our customers
• Assess potential acquisition or partner targets to expand the program’s reach and scope
BASIC QUALIFICATIONS
Bachelor's degree.
Team player.
Strong analytical abilities.
Proven track record of managing internal and external relationships and building high performance teams, hiring and developing the best talent.
Strong local knowledge and have substantial sales and team management experience in a technology enabled business as well as experience working with global teams.
Ability to interact with a broad set of businesses, presenting both over the phone and in-person.
Excellent written and verbal communication skills, presentation skills externally and internally, strong attention to detail, and good follow-through.
Have exceptional management experience in developing and executing sales strategies, tactics, plans, processes, systems and programs to represent customer needs/perspectives.
PREFERRED QUALIFICATIONS
10+years of experience selling advertising or advertising-like services.
Ability to work cross-functionally and with a wide range of employees with different skill sets and backgrounds.
Professional traits that are not unique to this position, but necessary for Amazon leaders:
Exhibits excellent judgment.
Hires great people, develop and care about them.
Has relentlessly high standards.
Thinks strategically, but stays on top of tactical execution.
Expects and requires innovation of their team.
Thinks big and has convictions.
Results oriented.
Has the innate ability to inspire passion in others.
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